Difference between revisions of "Conversation with Ed Schreck"

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(Business Examples)
(Business Examples)
 
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* Interface (carpeting)
 
* Interface (carpeting)
 
** [http://www.youtube.com/watch?v=RcRDUIbT4gw Ray Anderson - CEO, Interface] talks of his company and sustainability
 
** [http://www.youtube.com/watch?v=RcRDUIbT4gw Ray Anderson - CEO, Interface] talks of his company and sustainability
** [http://www.interfaceglobal.com/Sustainability.aspx Interface Company Website - Sustainability] section.  It includes a [http://www.interfaceglobal.com/Sustainability/What-is-Sustainability-/Triple-Bottom-Line.aspx triple-bottom line] discussion.  
+
** [http://www.interfaceglobal.com/Sustainability.aspx Interface Company Website - Sustainability] section.  It includes a [http://www.interfaceglobal.com/Sustainability/What-is-Sustainability-/Triple-Bottom-Line.aspx triple-bottom line] discussion.  
 +
** They've even started a sustainability consulting business called [http://www.interfaceglobal.com/Products/InterfaceRaise.aspx InterfaceRaise].
 
* Fetzer Wines (wine)
 
* Fetzer Wines (wine)
 
** Ed, I heard the owner of Fetzer Wines speak.  He said the results of the sustainability initiative is better tasting wine at a lower cost.  This is the direct opposite of what he was told would happen by traditional wine experts.  
 
** Ed, I heard the owner of Fetzer Wines speak.  He said the results of the sustainability initiative is better tasting wine at a lower cost.  This is the direct opposite of what he was told would happen by traditional wine experts.  

Latest revision as of 17:09, 2 March 2009

Outline for the conversation with Ed Schreck on how sustainability will impact engineering and business.

The Challenge

  • Plan 3.0 - Lester Brown
  • The Great Work - Thomas Berry
  • Small is Beautiful - E.F. Shumacher
  • David Suzuki...our ecological footprint
  • Bill McKibbens
  • Peter Senge (The Learning Organization - MIT) on sustainability

Business Examples

Overall Frameworks

  • Triple Bottom-line
  • One Earth
  • Relationship to the earth
  • Earth Charter

Component Frameworks

  • Products
    • Cradle to Cradle - William McDonough
    • Green Chemistry
  • Buildings
    • Green Building Council - LEED
    • Living Building
  • Living Systems Learning
    • Energy / Carbon
    • Waste
    • Water
    • Transportation
    • Diversity

Myths

  • This will cost more money.