Workshop 4 - Creating Community Margins
From Green Garage Detroit
Contents
Triple Bottom-line Measures
- Creating Triple-bottom line margins
- Economic Margins = Profitability
- Community Margins = ??
- Environmental Margins = ??
- We don't have names for these because we haven't tried to create them.
Searching for Meaning
- What if "Wealth" stood for the cumulative long-term triple-bottom line results
- So how would "Community Wealth" contribute to overall Wealth?
- Could we be economically wealthy, but our community wealth is bankrupt?
Community Wealth
- What if Community wealth contained...
- Relationships
- Accessibility
- Learning/Growing
- Purposeful Work
- Health
- Connectedness / Belonging
Community Margins => Community Wealth
- Sum of our community margins result in an increase (or decrease) in community wealth
- So we need understand how the primary actions of the business create increase community wealth by creating qualitative and quantitative margins in:
- Relationships
- Accessibility
- Learning / Growing / Adapting
- Purposeful Work
- Health
- Connectedness / Belonging
A Few Words on Measurement
- Everything that is really, really important can't be measured
- What is the role of measurement?
- We assign meaning to the measures?
- We're not good organizationally with
- Can we use stories?
Relationships
- Context: Transaction vs. Relationship
- Entrepreneur <=> Seed
- Inner Community (Employees)
- Outer Community
- Ecosystem
- Community
- Engaged (Customers)
- Aware (Edge)
- At Large